Hardly will anyone today come across an online store that offers such an extensive variety of products lying under in a wide and diverse product range as in Amazon USA. After its foundation in 1995 as a mere bookstore from Jeff Bezos’ garage, Amazon never had to look back. This success of course was not owed to luck only but also to the great business ideas that the company’s CEO put into it to prove Amazon as the world’s most customer centric online company where anyone can buy almost anything they want to. From well known online labels to the most petty of items, Amazon has something to offer everyone.